Blog

The Decline in CobbLinc Ridership

The Decline in CobbLinc Ridership

August 28, 20244 min read

For years, we've been told that public transportation is the key to a greener future and less traffic. But is that really the case in Cobb County? As someone deeply invested in this community, I've been following the Cobb County bus ridership debate closely. Frankly, the numbers paint a concerning picture: CobbLinc, our local bus system, has seen a staggering 67% drop in riders since 2013. This isn't just a Cobb County issue, though; bus ridership is on the decline nationwide.

What's Behind the Cobb County Bus Ridership Decline?

The Empty Bus Conundrum

It's a common sight: empty buses driving by, park-and-ride lots sitting deserted. So, what's behind this trend?

Convenience Over Public Transport

Only 3% of Cobb residents don't own cars, indicating that most people find car ownership more convenient. Owning a car provides the flexibility to create your own schedule, travel on your own terms, and not be bound by the constraints of a traditional bus system.

The Rise of Remote Work and Flexible Schedules

With the rise of remote work and flexible schedules, the traditional bus system struggles to keep up. People are no longer tied to a traditional 9-to-5 schedule, making it harder for buses to accommodate their needs.

A System in Need of Overhaul

The traditional bus system is facing unprecedented challenges. With the rise of alternative transportation options, such as ride-hailing services and bike-sharing programs, the bus system must evolve to remain relevant. 

Empty Buses: A Common Sight

Until the bus system adapts to these changes, it's likely that empty buses will continue to be a common sight.

Why Adaptation is Key

  • The bus system must modernize to attract and retain passengers.

  • This includes embracing new technologies and innovative services.

  • Failure to adapt will result in a decline in ridership and revenue.

The Future of Public Transportation

The bus system has the potential to thrive in a rapidly changing transportation landscape. By embracing change and innovation, it can continue to play a vital role in providing efficient and affordable transportation to communities around the world. 

The Controversial M-SPLOST Tax and its Impact on Cobb County Bus Ridership

Currently, our county leaders have proposed a 1% sales tax specifically for transportation improvements. This M-SPLOST, as it's called, aims to raise $11 billion over the next 30 years.

A significant portion is earmarked for buses. Now, I understand the need for investment. But with ridership plummeting, is a 30-year commitment to a potentially outdated system the right move? This tax would effectively double the sales tax in Cobb County, putting a strain on residents already dealing with a tough economy.

This brings us to an important question: Is there a better alternative? 

Exploring Micro-Transit: A Viable Solution for Cobb County Bus Ridership Woes

Imagine this: an on-demand transit system that works through an app, much like ride-sharing. That's the idea behind micro-transit, a solution that all five Cobb County city mayors have proposed.

Instead of those big, often-empty buses, micro-transit uses smaller passenger vans. It provides curb-to-curb service, a game-changer for the elderly and disabled who find navigating bus stops difficult.

What excites me most about micro-transit is its adaptability. It can weave through those winding suburban streets that traditional buses can't. Plus, there's potential for privatization. Imagine a system that generates revenue instead of constantly needing more.

Compared to setting up new bus routes and infrastructure, micro-transit offers a faster, more environmentally friendly approach. It acknowledges that the future of transportation is about right-sized, flexible solutions.

Looking Ahead: What's Best for Cobb's Transportation Future?

Before we commit to a costly, decades-long tax burden, we need to think critically about what serves Cobb County residents best. Is it clinging to an outdated model, or embracing a solution as flexible and innovative as our community is? These aren't just policy decisions - they're about how we shape the future of our county. 

Cobb County bus ridership is at a crossroads. While public transportation remains important, simply throwing money at a declining system is not the answer. We have to adapt, innovate, and perhaps consider that the future of transportation looks a little different than we once thought.

Conclusion

Cobb County bus ridership faces a critical juncture. As our community grapples with this challenge, the need for practical, innovative, and cost-effective solutions has never been greater. With careful consideration, collaboration, and a commitment to finding the best path forward, Cobb County can chart a new course for the future of its transportation.

 

Kay MorganKay for CobbTogether for CobbMicro-Transit
Back to Blog

Want to learn more right away? Subscribe today and we'll send you a series of emails about Kay, why she's running, and how you'll get the Cobb County you deserve...

Kay for Cobb Chair

1635 Old Hwy 41 NW

Suite 112-230

Kennesaw, GA 30152

(404) 905-1130

info@kayforcobbchair.com

PAID FOR BY KAY FOR COBB CHAIR